Hi, here is a 15-second animated ad I made for this job

A cat, a cloud bed,
and a nap worth buying.

A spec Meta ad in a 3D cartoon style for a fictional e-commerce product. It sells the feeling, your cat blissed out in the best spot in the house, rather than the problem. The hook lands in the first second, and the captions follow the voice word by word.

9:16 · 1080 × 19204:5 · 1080 × 135015.5 sHook in under 2 sCaptions synced to the voiceCTA end card

The ad

One edit, exported in both main Meta placements. The 4:5 version reframes the shots and the end card instead of just squeezing the vertical cut.

Reels / Stories9:16
Sound on: voice, music and captions. Sound off: the captions carry the whole message.
Feed4:5
Same timeline, laid out again for the feed.

Shot by shot

Five beats in 15 seconds. Each one has one job.

Hook0.0–2.5 sHook

The cat spots the bed. The headline lands with the voice in the first second.

Product2.5–8.1 sProduct

Hero shot of the bed, with two callouts timed to the words in the voiceover.

Payoff8.1–10.7 sPayoff

"One step in… and they melt." Back to the same cat, now in the bed.

Want10.7–13.0 sWant

The nap everyone wants for their cat: the feeling the ad is selling.

End card13.0–15.5 sCTA

End card: brand, one line, one button. Built to sit above the Reels UI.

How it was made

The same pipeline works with your real product photos. The character and the scenes are built around your actual product, not a lookalike.

1 · Stills

Character, product and scenes are generated as still frames first and checked at full size: paws, eyes, product shape and label. Your product would go in as a reference image.

2 · Motion

Each still is animated as a short clip. I keep only takes where the character stays consistent and moves smoothly, without jumps or melting shapes.

3 · Voice and music

The voiceover is recorded in one continuous take. The music sits well under the voice and dips automatically while she speaks.

4 · Edit, captions, versions

The edit is code-based (Remotion), so captions are timed from the voice itself, and 9:16, 4:5 or new hook versions come from the same timeline.

Working together

Part-time works well for me. Send a product, an angle or a rough idea, and I'll come back with a first cut. Revisions are usually turned around within 24 hours.

I'm in Thailand (UTC+7), which is 6 hours ahead of Prague in winter. Feedback you send in your afternoon is usually done by your next morning.